Como 1907, a football club with a long and prestigious tradition, has embarked on an ambitious journey that led it to reclaim Serie A after 21 years. This achievement is now further confirmed by the opening of a stylish store spanning over 200 square meters on via Luini, in the heart of Como’s historic center. The store’s two windows showcase official Adidas apparel and personalized merchandise, set to excite not only fans but also tourists visiting the city.